Leadership

Guided By Practitioners.

Sherpaneer's leadership team combines deep advisory expertise with hands-on practitioner experience — the combination that drives real results.

Ferny Bengali

Co-President

Ferny Bengali

Ferny works with executive teams to redesign the systems behind revenue — aligning process, technology, and AI to create scalable growth engines. Her work focuses on the full Lead-to-Cash lifecycle: marketing, sales, CPQ, contracts, billing, and financial system

"Revenue Architecture & AI Strategy"

Areas of expertise

Lead-to-Cash ArchitectureRevenue OperationsAgentic AI StrategyPQ & Revenue Cloud Enterprise Integrations
Liz Beckmeier

Co-President

Liz Beckmeier

Liz brings 18 years of experience in revenue architecture and commercial transformation. She is a leading practitioner in Lead-to-Cash strategy, CPQ implementation, and cross-functional revenue governance. Before co-founding Sherpaneer, Liz led revenue transformation practices at two of the world's leading consulting firms.

"Lead-to-Cash Strategy & Revenue Governance"

Areas of expertise

CPQ Architecture Revenue GovernanceFinancial IntegrityCommercial StrategyExecutive Advisory
Lawrence Lam

Chief Technical Officer

Lawrence Lam

Lawrence is an AI and systems architect who has spent 12 years at the intersection of revenue operations and emerging technology. He leads Sherpaneer's Intelligence practice, designing agentic AI systems, data architectures, and Salesforce technical implementations that power the modern revenue enterprise.

"Agentic AI Infrastructure & Data Architecture"

Areas of expertise

Agentic AI Systems Data Architecture Salesforce TechnicalSystems Integration AI & Machine Learning

How We Work

Values that shape every engagement.

Architectural Thinking

We approach every engagement as a design challenge — understanding the whole system before addressing any part.

Practitioner Expertise

Our team has done the work ourselves. We don't advise from theory; we advise from experience.

Selective Partnership

We work with a limited number of clients each year to ensure depth of engagement and quality of outcomes.

Results Over Activity

We measure success in outcomes — not deliverables, slide decks, or billable hours.

Let's Talk

Ready To Architect Your Revenue System?

Sherpaneer partners with a select group of organizations each year.